Final year project
Give It Some Welly [Read more]
Give It Some Welly
You sit down at the stadium and the players come out in wellies, not what you were expecting, was it?
By 2050, ¼ of English football grounds can expect flooding every year, due to the worsening climate crisis. Playing in wellies will be the new normal, if fans don’t take climate action.
#GiveItSomeWelly is a stunt to prove a point to fans. Engaging local communities to actively find alternate travel to matches, rather than driving. This will continuously help reduce the carbon emissions causing extreme weather patterns, such as heavy rainfall.
Give It Some Welly
Guerrilla marketing campaign response for the D&AD Sport4Climate brief. Collaborating with Kirsty Potter, generating an impactful idea showcased through an animation.
Snap Gin
Branding a sustainable gin concept for a mass-appeal audience. Breaking the traditional gin distilling recipe, from using wheat to peas — for a climate positive production.
Snap Gin Activation
An activation event concept for launching Snap. A fun day drinking event, engaging a social audience heading to a city park, to hang out with friends and enjoy a drink together. Switching the usual picnic blankets to fun recycled rubber ball pits, because Snap is all about positive changes.
Reroom Concept
With over 2 million university students in the UK moving accommodations every few months into new tenancies, there’s a giant student pollution problem on our hands. Reroom aims to propose a year-round service that could collect unwanted items and create a second-hand marketplace, for finding and removing student accommodation items so they don’t end up as landfill.
Reroom App
Students commented, "It's just easier to leave it behind", "I just chucked stuff in the bin but it was perfectly fine so it was such a waste", and "Unfortunately it's a lot easier to buy stuff first hand than second hand. If it was easier, I would love to do it more". These insights inspired this project, because currently there is not much out there to try and solve it.
MySwitzerland Campaign
You haven’t travelled, you’ve been stuck indoors working from home, and you’ve been taking the same old walk around the block for the past year. Sound familiar? #TimeForABreather is a campaign to promote travel from London to Switzerland.
MySwitzerland Campaign Experience
Creating a sensorial, animatic experience on the Jubilee Line for Londoners to experience Switzerland. Installing carriages with Swiss alpine air and an illustrative zoetrope throughout the usually dark tunnel, to position Switzerland as a fresh, clean escape from the city after lockdown restrictions.
Izzi Glover
I'm a glass-half-full, let's do it designer. I enjoy finding opportunities to design creative solutions, particularly projects promoting positive change.
I enjoy using my multidisciplinary skills ranging from branding, advertising, strategic thinking and storytelling, to solve problems through design. My international background and proactive nature means I love a challenge, throwing myself in any opportunity I can. With my all-rounded IB studies, degree and creative agency experience, I bring a holistic approach to design where I can confidently utilise my visual, copywriting, research and ideation skills to generate provoking work. I'm proud of what I have achieved over the past years in Loughborough and I'm excited to continue growing and improving my skills in the creative industry.
Final year project
Give It Some Welly
Work Experience
During my placement year, I had brilliant experience working with Kemosabe, a full service creative agency in London. Here I worked alongside a tight team as a graphic designer, focusing on branding, editorial and advertising projects for clients such as All Nippon Airways. I was given the chance to creatively lead the rebrand of their in-house magazine, Human. This experience opened my eyes to the exciting, fast-paced and varied nature of designing in a creative agency.