Ana Leleu
Graphics
Final year project
Brandopus Competition - Renew Energy Drink. [Read more]
‘Renew’ is a Sustainable Energy Drink Manufactured Using Renewable Energy.
For one of my final projects, I chose to take part in the Brandopus Chrysalis competition. The inspiration behind the brand was to offer a sustainable alternative energy drink, it is for those who are conscious of the environment but not sure how they can change their habits to be more sustainable. Steering away from the artificial, chemically infused energy drinks, Renew offers a healthier substitute for the market.
Ana Leleu
I have a strong interest in packaging design and branding.
I am looking to work in packaging design or in a branding agency after university. I studied Fine Art and Photography at A-level and completed an Art foundation course, before progressing to Graphic design and illustration at degree level. From this, I have acquired a wide range of skills and techniques. This allows me to take on a variety of tasks and combine these skills to produce unique work. I have also developed the ability to work in a flexible style and can easily adapt to any brief.
Final year project
Brandopus Competition - Renew Energy Drink.
Awards
Nominated by students, I worked for my halls committee to cover all media-related assets. As a media representative, I developed collaborative skills and worked alongside the committee to improve hall experience and essentially create a brand for Royce Hall.
Work Experience
Pentagram - London.
Shadowing within the branding team, I got an insight into the work and projects they have completed from how they come up with the concepts for the projects to how they present this to a client. I also got to research and give input for their upcoming client and project.
Gravity thinking/Vivaldi.
I got to shadow and work on current projects where I gained experience in understanding target markets and
designing for consumer branding and branding between companies. I was also taught on how to create identities
for the brand and got to design some ideas and my own mock-up for one of their current clients.
Merkle Inc.
Working in the creative marketing team and in-house branding, I learnt about different ways to communicate
with your target audience and the analytics behind the ways to reach them. I also got to produce the design on
their in-house newsletter following their branding.